This post is an entry for Franklin Templeton Investments partnered the TEDxGateway Mumbai in December 2012 on Indiblogger
Do we actually need education to bring out an
innovation.? Do you actually need the MBA degree to start a flourishing
business? Have we actually made a use of all the formal degrees and
certificates that we have bagged in schools, colleges etc.? These are some
questions that get raised while you see this video
This video is about a simpleton Arunachal
Muruganantham, who is a school dropout but thought of something big. As innocently
he puts his idea forward, he says this idea to create hygienie conditions for
women during their menstrual phase came out of his desire to please his newly wedded
wife. He had seen his wife hiding a
piece of cloth which she used during her menstrual cycle. Arunachal , though a
school dropout , out of his immense love for his wife thought using a piece of
cloth was unhygienic for his wife . But his wife had bluntly told him, "If
i start using sanitary napkins, there would be no money left for us to eat and
feed the family" That is when Arunachal thought that he should do
something to replace this highly expensive sanitary napkins with his low cost
sanitary napkins which met the same health standards.That is when he started
using the T and E method rather the trial and error method and designed the
first low cost sanitary napkin which he successfully tested on himself when all
the ladies started turning down his advances ;)
And as he says, to lead a meaningful life all you
need is a problem. And the technique or
the design you choose to solve your problem can be called as a business.
I can totally relate to what Arunachal's wife had
to say about the cost of sanitary napkins because I myself have used clothes
for a major period of time to curb expenses . And the rashes that the clothes
created would be extremely painful. Women have to bear through so much of pain
already during the menstrual days; the clothes and rags simply add to their
woes. Slowly and gradually i shifted to sanitary napkins and the rashes started
disappearing.Had i been aware of such low cost napkins, I would have opted for them rather than going
for clothes. I totally agree with the
fact that this is actually the second Silent White Revolution that would take
India by storm if given a chance to evolve and grow.
The technique that he has used to create napkins is
a major breakthrough in the manufacturing of sanitary napkins. I still cringe
daily to shell out that huge amount every month to buy those sanitary napkins .
Such an invention is a major boon for ladies in the rural areas as well as the
metropolitans who are exposed to dirt, pollution . Their unhygienic method of
using clothes can now be replaced by Arunachal's low cost sanitary napkins. The
other best part that i see in this innovation is a lot of employment generated
due to this small scale industry. A lot of women would get employment
opportunities to work in the manufacturing unit of the sanitary napkins. A lot
of rural women would get employment opportunities and be financially
independent. 760 machines have been set up by Arunachal in 23 states of India
and around 7000 women are working currently. If we help this idea grow,
Arunachal's vision to create million rural employment for women would be a
reality.
Arunachal has humbly proved you don't need
education to start a business. All you need is a problem and a desire to solve
the problem.
Yup.. very true...u really need a problem which we have alot but more than that DESIRE... the most imp thing...
ReplyDeleteYup.. very true...u really need a problem which we have alot but more than that DESIRE... the most imp thing...
ReplyDeleteWhat we need is a problem and a wish to solve it. Rest of the things make their own way. Very Apt :) :)
ReplyDelete